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Gucci Bamboo fragrance gets a pretty makeover

It's the most romantic edition yet

By Andrea Tim | Published: 9 Jan 2017

New Gucci Bamboo
Photo: Glen Luchford/Gucci

Gucci Bamboo was revived last year, fronted by Gal Gadot, and we were fools to think that we'd seen the peak of the citrus-floral fragrance. Leave it to Alessandro Michele to revisit the identity of the beloved fragrance so soon, and surprise us with a new bottle and packaging, both just a few shades darker than the pale pink we're used to.

Photo: Glen Luchford

The new Gucci Bamboo Limited Edition EDP wouldn't look a stitch out of place next to Michele's velvety pink SS17 runway, and the accompanying campaign mirrors the romantic attitude the brand has often shown in recent ads. Naturally, Glen Luchford was behind the lens. The new blushing bottle launches in February 2017, begging the question if it was a timely plan for Valentine's Day. But even the most unromantic of us all wouldn't be able to resist a house classic when it seduces us so.

Gucci Bamboo Limited Edition EDP launches in February 2017 and is priced at RM378 (50ml).

Photo: Gucci

Related: Gucci goes wild in Rome for SS17 campaign


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